After 10 years of recipe development and menu planning in our magazine test kitchen, there was one big thing missing in my life.

Many years ago, I founded a cookbook style magazine called ANNA Magazine (named after my mom). When most people thought my family was eating the finest, the truth is dinnertime was frustrating. I would walk into my own kitchen at the end of the day, tired and hungry… without a plan, without food in my fridge. We would order in or eat out, wander the grocery store isle looking for last minute ideas. We wasted precious time and money, and what was in our fridge spoiled before it was used.

My mother’s kitchen is always organized and stocked, dinner is planned and her cooking is delicious! How does she do that I used to think?

I finally got it. It’s called dinner planning and I needed it so badly I turned it into a business. I am committed to wasting less, saving money and cooking dinner as delicious as our favourite restaurant.

It has truly changed my life. My family loves good food, and DinnerPlan keeps on track and on budget. We love coming home to dinner planned, ingredients prepped and recipes ready.

Dinner Plans, Recipes, Shopping lists, Prep Guides, and so much more—Subscribe to our membership and come join me!

— Mari Loewen, founder